NorthWest has launched a new website geared toward consumers, electricians, designers, contractors, and architects who are interested in learning about, purchasing, and contracting for electrical supplies, lighting products, and design services. The main site provides access to three individual sites for the divisions of NorthWest Electrical Supply, NorthWest Lighting and Accents, and NorthWest Design and Specification. Each site provides users access to products, information, and galleries specific to that division. The sites offer a user-friendly shopping experience, resources and tools useful to specifying products, beautiful image galleries, improved functionality allowing users to download/upload/share content, and helpful links to stay informed with sales, specials, company news, and industry related events.
NorthWest is constantly innovating and changing, and the new website is a reflection of that culture. The website provides exciting new features that are useful to the variety of clientele NorthWest works with. For the electrical contractor, the “Shop by Size” tool makes the online shopping experience easier when putting together items for a job. They can simply put in the size of conduit they are using, and the product offering is instantly filtered to accommodate that specific conduit size. For the architect and designer, access to detailed specifications on the product pages allows for easy fixture specification. For the consumer, beautiful images make shopping online easy and a portfolio gallery provides design inspiration.
Visit NWelectrical.com today to learn, explore, and shop.
Organization: Northwest Electrical Supply
Address: 600 E. Rand Rd., Mt Prospect, IL 60056
Northwest Design and Specification is and has been involved in various lighting design projects. Over the years, our commercial quotes department has developed and molded into commercial lighting design.
We would like to share a few of our projects with you.
LED’s often render low in the red levels of the color rendering index. That is why it is so essential to choose the appropriate fixture in each lighting project. The owner on this project gave Northwest Design and Specification the reins in specifying these fixtures, and therefore the true colors are rendered quite nicely.
The color temperature in the exam space was kept at the traditional 3500 Kelvin to give appropriate lighting for examining patients. The entire space uses a Lutron control system to promote energy savings. It also maintains flexibility to each patient by giving them the option to have individual controls. Creative control concepts were used to save money, time, and energy for Sinai’s employees and patients.
Many of our clientelle live in downtown Chicago and are looking for chic, upscale fixtures to complete their high rise or loft spaces. Enter our Contemporary Couture display inspiration…
This display is inspired by a sleek, colorful, contemporary interior. It features clean lines, vibrant colors, and elegant high end fixtures. A large Fine Art Lamps foyer sized fixture is centered on the display, surrounded by other Fine Art Lamps and Framburg pieces. NorthWest recommends keeping the decor simple by using orange and turquoise accents to create a striking contrast in the design.
This is the start of our series featuring displays, services and community involvement at Northwest. The first is of our Chic Boutique display highlighted in our Schonbek crystal gallery. Stop in to Northwest Lighting in Accents to check out new displays and products. We are always updating!
We are very excited to share the news that our lighting showroom was selected as the Best Lighting Showroom in the Midwest/Southwest region by ART. This is a VERY prestigious award in the home industry and we are so honored to have been nominated by our industry partners. This was the first time that we were nominated and we WON!!! It is such an amazing feeling to be recognized.
Thank you to everyone on our team for working hard each day to make our store better. We are so proud and very excited for more great things to come in 2015! A very special thanks to Jennifer Jensen who spent lots of time designing our pages to submit to the judges and continues to elevate our team to excellence!
The board of judges evaluated our company on 3 major aspects of our business: differentiation, marketing, and merchandising presentation. Check out some of these aspects of NorthWestin upcoming blog posts! Thanks again to ART for this prestigious honor!